Footballers’ Wives and Holby City star Laila Rouass had inspiration to share with the world

From recipes to insights to workshops, Rouass has made it her mission to empower others to become the best version of themselves. During the pandemic, Rouass realised she needed an easy-to-use website to connect with the people she wanted to help.

CASE STUDY:#240COMPANY:Laila RouassDATE:2021DELIVERABLES:Design, Development, Support & Maintenance

Coaching Company Web Design

A workshop workhorse that sprints

Laila was keen to avoid building a website that required constant maintenance to keep online and excessive technical knowledge to operate.

We worked hand-in-hand with Laila to craft a snappy, responsive website that brings her recipes and recommendations to the fingertips of fans around the globe.

By combining the powerful eCommerce engine, WooCommerce, with Laila’s WordPress-based website, we crafted a system that allows her to cultivate subscriptions to her mailing list while sharing delicious recipes like oxtail soup and blackened trout while funnelling referrals to her mindfulness workshops.

We took the guesswork out of website ownership by teaming Laila’s beautiful, new website with our ridiculously reliable Potato Care hosting service. That leaves the maintenance up to us and allows her team to easily update the website through the no-brainer interface at WordPress.

Now, one of the U.K.’s most likable actors has an online presence worthy of her work.


Metal Potato were unbelievable in the way they produced a website from the image I had in my head. They were on call to help with changes on literally any day of the week. The project cost was amazing value for money and they’re an absolute pleasure to work with!
Laila Rouass — Director, WholeAndThenSome