Getting things online for a Tennessee-based roofing firm

Tennessee building company DAR Roofing approached us looking to create their first website. They wanted a website that would showcase their services and projects, and provide an easy way for potential clients to get in touch with them.

CASE STUDY:#177COMPANY:DAR RoofingDATE:2019DELIVERABLES:Design, Development, Support & Maintenance

DAR Roofing Company Web Design

Building a small business website from scratch

A new website can have a significant impact on small businesses. And when your small business doesn’t even have a website? Well, the impact can be astronomical. That was the case with DAR Roofing, a locally-owned roofing business in rural Tennessee. “Word of mouth” was their only form of marketing.

When weather breaks bad, it breaks quickly; and DAR needed their website to look incredible on mobile and to rank highly in search, to help people in distress find help quickly.

We worked closely with them to design and develop a website that met their needs and preferences, and provided ongoing support to ensure that the website was functioning smoothly and effectively.

Our solution is a fully responsive, modern WordPress based website with sliding galleries and a landing page designed specifically to generate phone calls and hands-on conversations.

It’s a revelation, according to their team. We have to agree.


Metal Potato not only delivered a beautiful and functional website, but they provided great value for money. They were able to complete the project on time and within budget, which was a huge relief to our team.
Craig Robinson — Director, DAR Roofing