CASE STUDY
Connecting fans and keeping the online spotlight shining
Calum Best wanted to revamp his website. The television star and son of footballing legend George Best needed a way to keep fans up-to-date on his latest work. From modelling shoots to TV interviews, upcoming movies and everyday life, Calum’s number one request was fan connectivity and simplicity.
CASE STUDY:#79COMPANY:Calum BestDATE:2014DELIVERABLES:Design, Development, Support & Maintenance
A content-rich website for a fan-focused experience
Metal Potato’s content-rich, one-page website for Calum Best was designed to meet the needs of the modern-day celebrity. With a focus on fan engagement and simplicity, the website featured a range of content that would appeal to Calum’s fans, including photos, interviews, and upcoming events.
We recognised that Calum’s busy schedule would make it difficult for him to maintain an active online presence, so we took charge of software and news updates. This allowed him to focus on his work, while we maintained an active online presence on his behalf.
The website was designed to reflect Calum’s personality and style, creating a strong brand identity that would resonate with his fans. This was achieved through the use of high-quality images, bold typography, and a clean, modern design.
Metal Potato created a badass website that perfectly reflects who I am. Connecting with fans is now much easier. THANKS!
Calum Best